Social media on travel platforms can boost Gen Z well-being when it encourages positive emotional engagement

Social media communication on online travel platforms may contribute to customer well-being when it encourages participation and positive emotional experiences, according to a study of 210 Generation Z users reported in the International Journal of Electronic Marketing and Retailing.

This post was originally published on this site

Skip The Dishes Referral Code

KeyLegal.ca - Consult a Lawyer Online in a variety of legal subjects