If you’ve watched popular movies or television shows in the last decade, there’s a good chance you’ve found an Easter egg or two: not an actual brightly colored egg but a subtle reference to another movie or story in the form of a character in the background or object that also appears in other stories. While fan discussions abound online about what such clues might represent, little research has examined which types of fans are most likely to find them and whether they influence enjoyment.
Finding Easter eggs in entertainment boosts enjoyment and fan behavior, study finds
-
HighlightsFree Dark Web Monitoring Stamps the $17 Million Credentials Markets
-
HighlightsSmart buildings: What happens to our free will when tech makes choices for us?
-
AppsScreenshots have generated new forms of storytelling, from Twitter fan fiction to desktop film
-
HighlightsDarknet markets generate millions in revenue selling stolen personal data, supply chain study finds
-
SecurityPrivacy violations undermine the trustworthiness of the Tim Hortons brand
-
Featured HeadlinesWhy Tesla’s Autopilot crashes spurred the feds to investigate driver-assist technologies – and what that means for the future of self-driving cars
